Web scraping for Google Sheets

Track prices, build lead lists, monitor competitors—directly in Sheets.

Built for spreadsheet people, not developers.

Add =SCRAPE(url, selectors) formula to Google Sheets to extract data from any website straight into your sheet.

7-day free trial No credit card 2-minute setup Cancel in 2 clicks
competitor-prices.gsheet
A
B
C
D
1
amazon.com/dp/B07Q4Q...
MacBook Air M2
$1,099
★★★★★
2
amazon.com/dp/B07XJ8...
Apple Watch SE
$249
★★★★☆
3
|
AirPods Pro 2
$189
★★★★★
4
fx

Type a formula. Get live data. It's that simple.

Trusted by 5,000+ teams worldwide

12M+
pages scraped
99.9%
uptime
4.8
Google Marketplace (127 reviews)

Teams from these companies use WebToSheets

Shopify
HubSpot
Zapier
Notion
Webflow
Airtable

Extract any web data to Google Sheets

No coding required. No complex setup. Just three simple steps.

1

Install the add-on on Google Sheets

Add WebToSheets to your Google Account from the Marketplace.

2

Write your first formula

Use =SCRAPE(url, selector) to define what data to extract from any webpage.

3

Get live data

Results appear in your cells. Set auto-refresh to keep data updated.

lead-research.gsheet
A
B
C
1
yelp.com/biz/cafe-lux
Cafe Lux
★★★★★
2
yelp.com/biz/brew-co
Brew & Co
★★★★☆
3
|
The Daily Grind
★★★★★
4
fx

Scrape, Cross, Analyze — All in Google Sheets

Extract web data, then cross-reference, manipulate, and analyze it using the spreadsheet tools you already know.

Scheduled Updates

Auto-refresh on your schedule

Set hourly, daily, or weekly updates. Prices change at 2am? Your sheet catches it by 3am. Track inventory, rankings, or stock prices over time without lifting a finger.

  • Hourly, daily, or weekly schedules
  • Configure per formula or per sheet
  • Zero manual intervention

You already know this:

=SUM(A1:A10)

So you already know this:

=SCRAPE(url, selector)
No Code Required

Familiar as =SUM()

If you've used a spreadsheet formula, you already know the syntax. No Python, no browser extensions, no scripts. A game-changer for non-technical profiles.

  • Same formula syntax you already use
  • 10-minute learning curve
  • Built for marketers & analysts
Smart Alerts

Alerts when data changes

Get notified when a competitor drops prices, stock runs out, or rankings shift. Stay ahead of market changes without constantly checking your spreadsheet.

  • E-mail alert
  • Slack notification
  • SMS notification

Price dropped!

MacBook Air: $1,099 → $999

Low stock alert

AirPods Pro: Only 3 left

Ranking improved

"best headphones": #8 → #3

Competitor Price Trends Last 30 days
Week 1 Week 4

$142

Avg. price

-12%

vs. last month

847

Products

Native Analysis

Analyze right where you work

Data lands in Sheets where you already build charts, pivot tables, and dashboards. Compare sources, spot trends, share reports—no exports, no syncing.

  • Use all Sheets functions on scraped data
  • Build dashboards & pivot tables
  • Share with your team instantly

Retrieve data from any website

Powerful features to handle even the toughest web scraping tasks—without writing code.

Flexible Selectors

Target exactly what you need

Use CSS selectors, XPath, or pre-built selectors for Amazon, Google Maps, and 20+ popular sites.

Proxy Rotation

Access any site, anywhere

Automatic IP rotation across 195+ countries. Avoid blocks and access geo-restricted content.

Smart Retries

Resilient by default

Auto-retry with exponential backoff. Failed requests don't cost credits.

JavaScript Rendering

Scrape modern websites

Headless browser execution for React, Vue, Angular, and any dynamic content.

Scheduled Refresh

Always-fresh data, zero effort

Auto-update hourly, daily, or weekly. Configure schedules per formula or per sheet.

Data Privacy

Your data stays yours

Data goes directly to your Sheet—we don't store it. GDPR-friendly, no third-party access.

Data Formatting

Clean data, ready to analyze

Auto-strips HTML, normalizes whitespace, converts prices to numbers, parses dates.

Bulk & Parallel

Scrape at scale

Scrape hundreds of URLs simultaneously with ARRAYFORMULA. Perfect for large catalogs.

Popular use cases

See what teams are building with WebToSheets

Trusted by teams worldwide

See what our customers are saying

"Finally stopped copy-pasting from Amazon every Monday morning. Set it up once, now prices just... update. Took me maybe 20 min to figure out. Wish I'd found this sooner."
DT

David T.

Runs a Shopify store

"My boss asked for a list of 500 companies with their LinkedIn URLs. I was dreading it. Turns out you can just scrape directory pages directly into Sheets? Did it during lunch."
RM

Rachel M.

SDR at a SaaS startup

"Not perfect—some sites need tweaking to get the selectors right. But once it works, it just works. I track Zillow listings for a few neighborhoods now. Way better than refreshing the page every day."
KL

Kevin L.

Real estate investor, Austin TX

"I was paying $200/mo for a scraping tool I barely understood. This is $29 and lives right in Sheets where I actually work. Support helped me set up my first formula in like 10 minutes over chat."
AS

Ana S.

Freelance market researcher

Simple, transparent pricing

Choose the plan that fits your needs. All plans include a 7-day free trial.

Starter

For individuals & small projects

$19 /month

or $39 for 5,000 credits

  • 1,500 credits / month
  • Up to 150 URLs / day
  • =SCRAPE() formula
  • All site types supported
Start Free Trial
Most Popular

Business

For teams & growing businesses

$69 /month

or $199 for 40,000 credits

  • 10,000 credits / month
  • Up to 1,000 URLs / day
  • Everything in Starter
  • Priority support
  • Historical data recording
Start Free Trial

Enterprise

For large teams & custom needs

Custom

Tailored to your requirements

  • Unlimited credits
  • Everything in Business
  • Dedicated account manager
  • Custom onboarding
  • Spreadsheet audit & optimization
Contact Sales

How credits work: Standard sites = 1 credit E-commerce = 2 credits Premium sites = 10 credits

Failed requests don't cost credits. You only pay for successful scrapes.

Cancel anytime in 2 clicks. No calls, no hoops.

Frequently Asked Questions

Everything you need to know about scraping web data to Google Sheets

With WebToSheets, you simply install the Google Sheets add-on and use the =SCRAPE() formula. Type the URL of the website and a CSS selector to specify what data to extract. For example: =SCRAPE("https://example.com", ".price") will extract all price elements. The data automatically populates in your sheet—no coding required.

Absolutely not—WebToSheets is built for non-technical users. If you can use basic Google Sheets formulas like =SUM(), you can use WebToSheets. You'll need to learn CSS selectors (takes about 10 minutes). Simply right-click any element on a webpage, select "Inspect", and copy the selector. We provide extensive documentation, video tutorials, and pre-built templates for popular websites.

IMPORTXML is Google's built-in function, but it breaks constantly, can't handle JavaScript, has no proxy rotation, and gets blocked by most sites. WebToSheets uses headless browsers, rotates IPs automatically, handles anti-bot protections, and includes pre-built selectors for popular sites. It's IMPORTXML that actually works.

Yes! WebToSheets includes pre-built selectors for Amazon product pages. You can extract product titles, prices, ratings, reviews, and availability directly into Google Sheets. This is perfect for competitor price monitoring, product research, and tracking inventory. We also support eBay, Walmart, and other major e-commerce platforms.

Yes! WebToSheets supports JavaScript-rendered pages using headless browser technology. Many modern websites load content dynamically with JavaScript—we handle this automatically so you can scrape single-page applications (SPAs) and dynamic content just as easily as static HTML.

No. If the page doesn't load or your selectors don't match any elements, no credits are deducted. You only pay for successful scrapes that return data. This keeps billing fair and predictable.

Most pages return in 2-5 seconds. JavaScript-rendered pages take 5-10 seconds (the browser needs time to execute scripts). Bulk requests run in parallel, so scraping 100 URLs takes roughly the same time as scraping 10.

Yes. Any Google Sheet using WebToSheets can be shared with your team like any other sheet. Your teammates can view and edit the data—they don't need their own WebToSheets subscription. Credits are consumed from the account that created the formula.

Scraping publicly available data is generally legal, but it depends on the website's terms of service and your jurisdiction. WebToSheets is a tool—you're responsible for how you use it. We recommend scraping only public data, respecting robots.txt, and avoiding excessive request rates. When in doubt, consult a lawyer.

Yes—cancel in 2 clicks from your dashboard. No phone calls, no emails, no hoops. Takes less than 30 seconds. Your access continues until the end of your billing period.

Ready to start scraping?

Join thousands of marketers, analysts, and operators who've replaced complex scraping pipelines with a single spreadsheet formula.

7-day free trial Cancel anytime in 2 clicks Failed scrapes are free